Website redesign that keeps your rankings. From outdated to outstanding.
If your website looks tired, loads slow, or stopped bringing in leads, a redesign turns it back into your hardest-working salesperson, without losing what you have already built. Redesigned in Louisville, rankings intact.
Six signs you have outgrown your website.
It loads slow
Visitors bounce in seconds. If your site drags, they are gone before your pitch even appears.
It looks dated
Your website is your first impression. A 2015 look tells customers you stopped in 2015.
It breaks on phones
Most of your traffic is mobile. If the site pinches, squints, or scrolls sideways, it is costing you.
The phone stopped ringing
A site that never produces a lead is decoration, not marketing.
You cannot update it
If changing a photo or a price takes a developer, the site is working against you.
It keeps you up at night
Old plugins, missed updates, and security warnings pile up risk until something finally breaks.
Keep what works. Fix what does not.
A redesign should never cost you what you have already earned. We protect your search rankings, carry your content forward, and modernize everything else, with AI-enhanced tools keeping the timeline tight.
Six rebuilds, and what changed.
Every site below existed before we touched it. Some were ours to begin with, some arrived from other builders. In each case the business kept its rankings, its content and its customers, and got a first impression that finally matched the work.
A flight school cleared for new students.
Cardinal Wings Aviation came to us with a site that undersold a serious flight school. The redesign puts flight training, aircraft rental, and the planes themselves up front, wrapped in original photography we shot on the ramp. Same school, same runway, and a site that finally reads like the operation it is.
The first site was ours. So was the second.
We built Field of Screams Kentucky its first website five or six years ago and shot the video that runs on it. For the 2026 season the whole thing was redesigned from the ground up: a faster, darker, mobile-first site built to sell tickets on the nights that matter.
Same attraction, same footage we shot on the grounds, new site. The old story is still on the case study, pushed below the new one.
A legendary still maker, presented like one.
Vendome builds the copper stills behind many of the bourbons on your shelf, and their web presence needed to carry that weight. The rebuild pairs clean structure with photography of real copper work, so the craftsmanship does the selling. We continue to maintain and develop the site today.
Open around the clock, with the catalogue and navigation rebuilt.
Heimerdinger has sold and sharpened fine cutlery for generations. Their redesign moved a storefront with that much history onto a modern WooCommerce build that takes orders while the shop sleeps, without losing the character that makes the brand worth trusting.
A 3D printing studio, redesigned to win the big jobs and keep the small ones.
Cru Bear is our own 3D printing business, and its 2026 redesign is the proving ground for the animation, caching and image conventions we now use on client sites. Dark, editorial, photographed in the studio, with case-study pages for the large-format work.
The copy was rewritten to qualify leads without turning anyone away, and the site moved onto our dedicated server behind Cloudflare.
A brand site that has been redesigned as the distillery grew.
Kentucky Peerless has not had one redesign, it has had a dozen years of them: a luxury booking flow for tours and tastings, a whiskey mega menu, Clover inventory sync between the register and the store, and the front-desk software we wrote for check-in.
That is what a redesign relationship looks like when it works: the site keeps changing, the URLs and the rankings do not.
6
Rebuilds on this page, all live today
10+
Years with Vendome, two websites
160
Years of Heimerdinger retail, brought online
2026
Field of Screams and Cru Bear redesigned this year
Same business. New first impression.
A redesign does not change what you do. It changes how fast a stranger understands why you are good at it.
Sites that were tired, and what they look like now.
Every one of these is live today, and most still have me handling hosting, updates and the occasional 6 a.m. emergency. Current desktop, detail and phone views; nothing redrawn, nothing staged.
Four steps from tired to transformed.
Audit
We dig through your current site: speed, SEO, content, and what is actually blocking business.
Design
A modern, on-brand look built around your customers, reviewed with you before anything goes live.
Rebuild
Clean, fast, secure WordPress with AI-enhanced workflows that keep the timeline tight.
Relaunch & Grow
Redirects, SEO checks, and analytics, then ongoing support so the new site keeps earning.
RECENT WEB PROJECTS
Systems with users, not demos.
Allied Plumbing: A Website That Puts a Bardstown Plumber’s Business in Focus
Service pages, local coverage, mobile layouts and a request form that follows the problem: the Allied…Legacy Cooperages: A Kentucky Cooperage Website Built to Land the Barrel Quote
Brand and website for a Kentucky cooperage building bourbon barrels. Nearly every photo on the site…Cru Bear: A 3D Printing Studio Website That Sells the Big Jobs and Keeps the Small Ones
Cru Bear is Shaun Wilson’s own 3D printing business. Its website was designed, built, photographed and…
What everyone asks before a redesign.
Will I lose my Google rankings?
No. Protecting your SEO is step one: we map every URL, set 301 redirects, and migrate your metadata so Google follows the move instead of forgetting you.
Do I have to start from scratch?
Rarely. Good content and photography carry over. We restructure and reframe what you have inside a modern design.
How long does a redesign take?
Scope sets the schedule. You get a clear timeline up front, and the redesign is staged privately so your live site keeps working until launch day.
Can you redesign a site you did not build?
Yes, most redesigns start exactly that way. Any builder, any condition, including sites that need a rescue first.
Will my site be down during the redesign?
No. The new site is built and approved on a private staging copy while your current site keeps running. Launch is a controlled switch, not a gap.
What does a redesign cost?
Scoped flat after we audit your current site. You will have a clear number before any work begins, and hosting stays exactly where it is.
Ready to love your website again?
Tell us what is wrong with your current site and get a straight answer on what a redesign takes, from the person who will do the work.
Connect With Us