Custom WordPress websites, built by the one person who builds every piece.
Custom WordPress website design from a Louisville studio building websites since 2000: hand-built sites, e-commerce, website rescue and, more recently, AI-enhanced marketing. No page-builder lock-in, no template - a site built around your business.
Or call or text (502) 387-1142
Websites I have built for Kentucky businesses
What clients say
Rated 5.0 on Google across 29 reviews.
“Shaun did excellent work recently for my website. He is my go to with all things media. One of the best in the business!”
“Shaun made the whole website process simple. Great communication, quick changes, and a site we’re proud of.”
“Highly recommend Shaun! He's responsive, knows what he's doing and our website has made a real difference in our business.”
In today’s business environment, your website is your online identity.
For most Louisville businesses the website is the first thing a customer sees and the last thing they check before calling. It has to load fast, say what you do, and make getting in touch obvious. That is the standard every build here is held to.
One studio. Every discipline.
Years of design and marketing
Years building websites
Louisville owned and operated
AI
Enhanced builds and optimization
Six websites built this year, six very different businesses.
Every one designed, written, built and launched by the same person, and still hosted and improved here. Each card opens the full build.
Lakeside Oasis RV Park
Fifty-one full-hookup sites above Lake Cumberland, and a park map a guest can actually use before they arrive.
Dr. Stephanie Moore MD
A transplant cardiologist’s website, rebuilt after a hack: an editorial identity, seven pages and professional downloads.
Allied Plumbing
Eight service pages, a real Elizabethtown page, and a request form that changes its questions with the problem.
Heimerdinger Cutlery
A store I built, carried forward: category templates, a product image inspector and a custom cart drawer.
Field of Screams Kentucky
Redesigned for the 2026 season: film-led, phone-first, with online ticketing and a 25-year maze archive.
HogMatch
A show-pig marketplace with one canonical listing per animal, seller tools and video shot in the barn.
Real screens from sites running today.
Current desktop, detail and phone views. Nothing redrawn, nothing staged.
Like what you see? Tell me about your business.
A few lines is plenty. I read every message myself and usually reply the same day.
Not ready for a quote? Get a free review of your current site and I will tell you what is costing you calls.
RECENT WEB PROJECTS
Built here. Running now.
Sandollar: A Motorcoach Website Built Around the Whole Trip
A complete motorcoach website for Sandollar in Louisville, connecting fleet exploration with group planning, quote requests,…A.I.N. Claims: A Website for an Experienced Kentucky Insurance Adjuster
I rebuilt A.I.N. Claims with organized service information, Denis Clement’s professional history and a clear initial…Data Centers Atlas: an interactive research website built to show the record and the evidence
I built Data Centers Atlas around the journey from a national overview to a source-linked record,…
New build or rescue, the work is the same: WordPress done properly.
New build or rescue of something inherited, the work is the same: WordPress done properly. Fast, secure, easy for your team to update, and built so it can grow without a rebuild in two years. Every site is built and maintained in-house by a Louisville WordPress developer.
Four ways in. One builder.
Custom Website Development
A high-performance website engineered around your brand, built to turn visitors into customers.
Website Design Examples
Explore live websites I built for bourbon, law, manufacturing, and hospitality brands across Kentucky and beyond.
Build My E-Commerce Site
A fully customized WooCommerce storefront with secure, seamless checkout, built to convert browsers into buyers.
Restore & Recover
Site down, hacked, or slow? Calm, expert WordPress rescue that gets your site back online fast.
Flawless on every screen.
Most of your visitors are on their phones. Every site I craft is designed desktop-first and mobile-obsessed, so your brand looks sharp on a 27-inch monitor and a 6-inch screen alike.
Real photography, not stock filler
Every photograph on this page is mine. When I build your website I bring the camera and the drone with me, so your site launches with pictures of your actual business instead of a stock library your competitors are also using.
Aircraft on the ramp at Bowman Field. A distillery floor mid-run. A rooftop from two hundred feet up. Interiors, products, portraits, video. The same person who writes the code shoots the pictures, so there is no second vendor to schedule and no gap between how your business looks and how your website looks.
A proven process, from first call to launch day.
Discover
I dig into your business, your customers, and your competition so the site is built around real goals, not guesswork.
Design
A premium, on-brand look crafted for clarity and conversion, and reviewed with you before a single line goes live.
Build
Hand-built on WordPress with the latest tools and AI-enhanced workflows. Fast, secure, and easy to manage.
Launch and Grow
SEO baked in from day one, then ongoing maintenance, hosting, and marketing support as your business grows.
Let’s build your website.
Need a custom, high-performing website? Whether that is an online store, a law practice site, a small business site or a portfolio, it gets built here.I handle design, SEO, e-commerce, and the marketing around it, using current tools to build something that keeps working after launch.
Kentucky Peerless · rebuilt 10-26-2026
A website that connects the whole business
Kentucky Peerless needed room for its whiskey, history and visitor experiences, alongside the practical work of selling products and welcoming guests. I built the new site around those different tasks, with a consistent visual system and clear routes into shopping, booking and exploring the distillery.
Everything you want to know before I start.
The things people ask on the first call, answered before you make it.
How long does a new website take?
It depends on scope, and you will know yours up front. Every project starts with a clear timeline, steady progress updates, and one point of contact: Shaun.
Can you fix a site you did not build?
Absolutely. WordPress rescue is a specialty: broken layouts, hacked sites, white screens, slow load times, and botched updates. I diagnose first, then fix it right.
Will I be able to update it myself?
Yes. Everything is built on WordPress with a clean, manageable editor, and you get a walkthrough at handoff. Prefer hands-off? I can maintain it for you.
Do you handle hosting and maintenance?
I do. Hosting, updates, security, backups, and SEO can all live under one roof, so you have one call to make when you need anything.
Who writes the words and takes the photographs?
The same person who builds the site. Copy is written from how you explain the work, and the photography and aerial work are shot in-house rather than bought from a stock library.
Are you a web design company or a freelancer?
Both, in the ways that matter. Shaun Wilson Designs is a one-person Louisville, KY web design company: design, development, SEO and the user-experience decisions all come from the person who builds the site, with no account managers in between.
Your website should be your hardest-working salesperson.
Connect with me
Tell me about the project.
What happens next
- 01I reply, usually the same day. Every message comes straight to me, not a ticket queue.
- 02A short call. What the site needs to do, who it is for, and what has not worked before.
- 03A written scope and flat quote. Before any work starts, with hosting and ongoing care listed separately.
5.0 on Google · 29 reviews · I usually reply the same day
I also build the systems behind the site
Booking, check-in, point of sale, and guest capture, running in production for real Louisville businesses.