The site we built for the brand we fly.
Aerial Photography Louisville is our own aerial company. Its website is our proof: the same design, SEO, and content system we sell, ranking and booking work every week.
Exact screens, not mockups.
These are direct browser captures of the live site at 1440 and 390 pixels. Nothing redrawn, nothing staged.
Our own aerial brand, held to a client’s standard.
The work, piece by piece
Built on our own playbook
The exact WordPress and Kadence system we build for clients, eating our own cooking.
SEO that actually ranks
Service and location pages that bring in construction, real estate, and commercial work.
A living portfolio
Hundreds of real aerial photos and videos, organized so buyers find their industry.
Video-first presentation
Background video headers and embedded reels that show the product moving.
Content that compounds
Project posts and location pages added continuously, each one another door in.
The lead machine
The site books the flights. That is the whole point, and it works.
Every idea gets flown here first
Before a technique reaches a client site, it gets proven on our own brand: layouts, SEO plays, video headers, booking flows. When we recommend something, it is because this site already showed us it works.
Our own aerial brand, held to the same standard as a client.
Aerial Photography Louisville is Shaun Wilson Designs’ own drone and aerial photography brand: construction progress photography and video, commercial real estate, and the Louisville skyline work that appears across this site. Because it is ours, it is where the search and performance discipline gets tested first.
In August 2026 the site went through a full technical search audit and every one of the fourteen issues found was fixed at the source: redirect chains, paginated archives, a posts page with no heading, invalid structured-data markup emitted by the page builder on every page, oversized images and long meta descriptions.
Systems, fixes and the numbers behind them.
Redirect hygiene
Old redirected URLs still linked from seventeen pages were repointed at their final destinations, including inside the page builder’s own data where content edits alone do nothing.
Paginated archives tamed
Page-one links stripped, paginated archives set to noindex,follow, and a proper heading injected on the posts page.
Structured data fixed everywhere
An invalid microdata property emitted by the theme’s image widgets inside the page-level schema was stripped site-wide, clearing the validation error on all 47 pages.
Images and descriptions
The heaviest image cut from 1.09 MB to 413 KB and meta descriptions brought under length on the pages that were over.
Conversion tracking
Google Ads conversion tagging on the aerial enquiry path, so paid traffic can be measured against real enquiries.
Hosting and edge
Cloudflare-proxied with the account tidied of stale on-server backup sets, freeing about 32 GB.
14
Audit issues found and fixed
47
Pages cleared of the structured-data error
62%
Smaller heaviest image
From first call to launch
Listen first
Every project starts with the business, not the template.
Design and build
A premium WordPress site styled to the brand and fast on every device.
Shoot the visuals
Photography and video by the same person who builds the site.
Launch and support
Live, optimized, and supported for the long haul.
The nuts and bolts
Is this really your own company?
Yes. Aerial Photography Louisville has flown Kentucky since 2014.
Does the SEO actually work?
The site ranks for the aerial searches that matter to it and books real work from them.
Why does this matter to my project?
Because your site gets strategies that were tested with our own money, not guesses.
Can you do the same for my industry?
That is the job: the same system, aimed at your customers.
Get the system we use ourselves.
Tell us about your business and we will show you how this playbook applies to it.
Built in Louisville, for Louisville and Southern Indiana.
Shaun Wilson Designs is a one-person web design and WordPress development studio in Louisville, Kentucky, working with businesses across Louisville and Southern Indiana: custom WordPress websites by a Louisville WordPress developer, custom WordPress plugins, WooCommerce stores, luxury web design for premium brands, website redesigns and WordPress recovery. See more of the work in the project portfolio.
Connect With Us
