A Louisville WordPress developer who actually writes code.
Custom themes, custom plugins, WooCommerce builds, and rescue work from a Louisville developer with 25 years in the stack, not a page-builder-only shop.
What a real developer changes.
Custom plugin development
Purpose-built tools like the tour check-in system Kentucky Peerless runs every day. If WordPress cannot do it, we make it able to.
WooCommerce that sells
Stores, bookings, age-verified shipping compliance, and payment integrations, running in production for real Louisville brands.
Broken site rescue
White screens, hacked files, plugin conflicts, and slow admin screens diagnosed and fixed, usually the same week.
Performance engineering
Caching, image pipelines, next-gen formats, and Cloudflare tuned by hand. Fast is a feature we build in.
Integrations and automation
CRMs, calendars, exports, APIs, and AI tooling wired into your site so your team stops copying and pasting.
Hosting and stewardship
We host, patch, monitor, and back up the sites we build. When something breaks, you call the developer, not a ticket queue.
Code that real businesses run every day.
The custom check-in board, attendance reports, and export tooling behind Kentucky Peerless distillery tours were designed and coded here. So were the WooCommerce stores behind Heimerdinger Cutlery and Shop Peerless. This is not theory; it is software with users.
Where the code runs
Software for a working distillery, not a demo site
This is Kentucky Peerless Distilling Co. - barrels moving, tours running, bottles selling. The custom check-in board, booking exports, and store tooling Shaun wrote run this operation every day. When your plugin developer has walked the floor his software manages, the software fits the business. Read the Kentucky Peerless case study, see the guest check-in system itself, or look at HogMatch, a custom marketplace built the same way.
Built here, running in production.
20+
Years building WordPress
1,000
Products in one store we run
4
Production systems: check-in, booking, POS sync, guest book
1
Developer. No ticket queue.
From problem to shipped code.
Define the problem
We map the workflow or the failure and agree on exactly what done looks like.
Quote it straight
A clear number before work starts. No hourly meter running while you wonder.
Build on staging
Developed and tested against real scenarios before it ever touches your live site.
Ship and support
Deployed carefully, documented, and supported by the person who wrote it.
What clients ask first.
Do you work with sites you did not build?
Constantly. Rescues, cleanups, and feature work on inherited sites are a large part of what we do.
My site is down right now. Can you help?
Yes. Reach out through the contact page and mark it urgent. Diagnosis usually starts the same day.
Custom plugin or off-the-shelf?
If a quality plugin exists, we will tell you and configure it. Custom code is for when nothing fits, and then it is built to standards.
Will you maintain it after launch?
Yes. Hosting, updates, monitoring, and backups are all in-house, so the developer who built it keeps it healthy.
RECENT WEB PROJECTS
Code with users, not demos.
Legacy Cooperages: A Kentucky Cooperage Website Built to Land the Barrel Quote
Brand and website for a Kentucky cooperage building bourbon barrels. Nearly every photo on the site…Cru Bear: A 3D Printing Studio Website That Sells the Big Jobs and Keeps the Small Ones
Cru Bear is Shaun Wilson’s own 3D printing business. Its website was designed, built, photographed and…HogMatch: A Custom Show-Pig Marketplace Built in WordPress (Coming Soon)
HogMatch turns a sprawling WordPress prototype into a focused marketplace built around one canonical listing per…
The build you need is a conversation away.
Describe what your website should do, or what it refuses to do, and we will tell you exactly how we would build or fix it.
Connect With Us
Get in Touch - Let’s Talk Code!
We also build the systems behind the site
Booking, check-in, point of sale, and guest capture, running in production for real Louisville businesses.