Attraction website design that sells the ticket before anyone gets in the car.
Haunted attractions, corn mazes, distillery tours, parks and farm days all win or lose on a phone screen. My attraction website design puts the dates, the tickets, the directions and the feeling of the place one tap from the front, on a site that holds up on your busiest night.
Or call or text (502) 387-1142
Websites I have built for Kentucky businesses
Your busiest night is when a weak website costs the most.
An attraction does most of its business in a handful of weekends. The week your posts start getting shared, crowds of people open the website at once, on phones, in cars, in line at another attraction. If the ticket button is buried, the dates are last year’s, or the page crawls on one bar of signal, they go somewhere else, and you never see the sale you lost.
Then the season ends and the site sits for months. Nobody updates it, nobody watches it, and the next August somebody discovers that the plugin selling tickets stopped working in the spring. Kentucky drew 81.1 million travelers in 2025, according to the state’s 2025 tourism figures. Make it easy to say yes on a phone and you are ready for them.
Attraction website design comes down to six jobs.
Haunts, tours, parks and farm attractions differ in plenty of ways. These six jobs do not.
Show the experience first
Film and photography from the real place, shot by the person building the site, so a visitor knows in one screen whether this is their kind of night. Phones and reduced-motion settings get still images instead of a heavy download.
Dates and hours that are never stale
Season dates, nightly hours and sold-out nights live in one place the owner edits, and the home page, the ticket page and the countdown all read the same answer.
An event ticketing website you own
Timed entry, ticket types and add-ons sold on your own site where that fits, or a clean hand-off to the ticketing service you already use. Either way the buy button is never more than one tap away.
Answers for the drive
Directions, parking, gate times, what to wear, age guidance, accessibility and the rules, written in the order people ask them, so the phone rings less on opening night.
Built for the spike
Page caching, compressed images and Cloudflare in front, on a server checked every 60 seconds that alerts my phone, so a Saturday in October is just another Saturday for the site.
Found by the towns you draw from
Titles, descriptions and structured data written around the attraction and the places visitors plan from, plus Event markup so Google can read your dates and your ticket link.
A haunted attraction, rebuilt for the 2026Â season.
I built Field of Screams Kentucky’s first website more than five years ago and rebuilt it from the ground up for 2026. Background films I shot at the attraction run behind every core page, with still posters for phones and for visitors who prefer less motion. The Maze, Hayride 2 Hell, What to Expect, Pricing, Directions and Photos follow the questions people actually ask, in the order they ask them.
An opening-night countdown knows whether it is pre-season, mid-season or off-season. The maze archive shows 25 annual designs, and search was rebuilt around Louisville, Southern Indiana, Elizabethtown, Radcliff, Fort Knox and Brandenburg. The site now runs on my own server, and every sitemap URL was checked on the new server before the old one was retired.
Tours that sell online, and a front desk that keeps up.
Distillery tours and tastings at Kentucky Peerless in downtown Louisville sell through the website: a live calendar, seat counts for every time slot, five ticket types and payment at booking. Every reservation is made online, and tour days sell out.
Around that I built what tour day needed: a tablet check-in board for the front desk, walk-ins added in seconds, attendance reports and one-click exports for the back office. It all runs inside the WordPress site the distillery already owns, and no booking pays a commission to anyone.
Your own ticketing, a platform, or both?
There is no single right answer, and I will not push one. Here is how I think it through with attraction owners.
When a ticketing platform makes sense
If you run one big event a year, your staff already knows a platform, or you need something like reserved seating charts, a ticketing service can be the right call. The website’s job is then to make the hand-off clean: one obvious button, the same dates on both sides, and pages that look like you right up to the moment of purchase.
When your own system pays off
If you sell timed entry every weekend, run tours all year, or sell add-ons and private bookings, every ticket sold through someone else carries their fee and their branding, and the customer list lives on their servers. A booking system built into your own WordPress site takes no cut, keeps every reservation in your database, and can feed a check-in board at the gate. That is how the Peerless booking system works.
Either way, make Google point to you
Google’s Things to do listings can show an attraction’s own ticket link in Search and Maps, and Google’s official site policy for Things to do says your main website has to clearly link to the booking page where tickets are sold. Event structured data lets Google read your dates, times and ticket link, and when a night is called off for weather, the same markup can mark it canceled.
If you are weighing the big tour platforms against your own system, I compared them in FareHarbor vs Peek vs a custom booking system.
Haunts, tours, parks, venues and farm attractions.
Kentucky has more than 600 agritourism destinations, according to the state’s 2026 to 2027 Agritourism Manual. Here is what I build for each kind of place people drive to.
Seasonal attractions
Countdowns, nightly dates, rules and waivers, a maze archive and a site that survives October. See Field of Screams.
Timed experiences
Seats per slot, ticket types, staff bookings for phone calls and a guest check-in system at the door, like the one Peerless runs every day.
Campgrounds and outdoor properties
Photography that sells the setting, a park map guests can use and an inquiry that knows which site they picked. See Lakeside Oasis RVÂ Park.
Agritourism farms
Pumpkin weekends, U-pick, field trips and farm stays: seasonal dates, group requests and the farm’s story. Kentucky’s agritourism law requires its liability warning on signs and in certain written contracts, and I can carry it into online waivers when your attorney advises it.
Weddings and private events
Buyouts, weddings and parties need a date check and a tour request more than a cart. See wedding and event venue websites.
Visitor centers and tasting rooms
Tours, tastings, a gift shop and the brand story, from someone who has run a distillery brand’s web presence since 2014. See distillery websites.
What a website can and cannot do for an attraction.
It will not create demand
A clear site turns interest into tickets. It does not replace word of mouth, reviews, the weather or a good show, and I will not promise numbers I cannot see.
The off-season matters
The months between seasons are when photos get replaced, the archive grows and the ticketing gets tested. I plan that work with you so the site never sits forgotten.
Sometimes the platform stays
If your ticketing service works and your staff knows it, I build around it. Replacing a working system is only worth it when its fees or limits are costing you.
What attraction owners ask first.
Can my website sell tickets directly?
Yes. Timed entry, ticket types, add-ons and capacity limits can run inside your own WordPress site, with payment at checkout. If you would rather keep a ticketing service, the site links to it cleanly instead.
Will the site stay up when a post goes viral?
It is built for that: page caching, compressed media and Cloudflare in front, on a dedicated server that is checked every 60 seconds and alerts my phone when a site stops answering.
Can I update dates and prices myself?
Yes. Dates, hours, prices and sold-out notices are edited in WordPress without touching code, and they change everywhere they appear on the site.
Do you shoot photos and video of the attraction?
Yes. I shoot ground photography, video and drone aerials myself, and I have been an FAA Part 107 licensed drone pilot since 2014. The films behind the Field of Screams pages were shot on site.
Do you build attraction websites outside Louisville?
Yes. I build from Louisville for attractions across Kentucky and Southern Indiana, and remotely anywhere in the United States. I can travel to shoot when the project calls for it.
What does an attraction website cost?
It depends on what the site has to do. A brochure site with a ticket link is a different job from a booking system with check-in at the gate. I quote from a written scope after one conversation, so the number matches the work.
Tell me about your season.
Send me your current site and the dates that matter most. I will tell you what I would fix before the next rush, whether or not you hire me.
Connect with me
Tell me about your attraction.
What happens next
- 01I reply, usually the same day. Every message comes straight to me, not a ticket queue.
- 02A short call. What the site needs to do, who it is for, and what has not worked before.
- 03A written scope and flat quote. Before any work starts, with hosting and ongoing care listed separately.
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