PROJECT SPOTLIGHT / MAKER BRAND

Barrel craft from bourbon country, sold to the world.

Bourbon Barrel Artisan turns retired barrels into handcrafted work. We built the online home that shows the craft and sells the pieces.

Current desktop, detail, and phone screens from the Bourbon Barrel Artisan website.
Current desktop, detail and phone views from the Bourbon Barrel Artisan website.
THE WORK, AS BUILT

Exact screens, not mockups.

These are direct browser captures of the live site at 1440 and 390 pixels. Nothing redrawn, nothing staged.

Exact capture of the Bourbon Barrel Artisan homepage at 1440 pixels.
Bourbon Barrel Artisan: homepage at 1440 pixels.
Exact capture of a Bourbon Barrel Artisan detail page at 1440 pixels.
A detail page at 1440 pixels.
Exact capture of the Bourbon Barrel Artisan homepage on a 390-pixel phone.
The homepage on a 390-pixel phone.
IN ONE LINE

Barrel craft, sold online, photographed properly.

WHAT WE BUILT

The work, piece by piece

A maker storefront

Handcrafted barrel work presented like the premium product it is.

Kentucky story, told right

Bourbon-country heritage woven through design, copy, and imagery.

Product-first layout

The work is the hero: big imagery, clear pricing, easy ordering.

Simple to run

A store the maker can manage between builds, not a second full-time job.

Search-friendly foundation

Structured for the collectors and gift-buyers searching for barrel craft.

Built to grow

New pieces, new lines, and seasonal drops slot in without a redesign.

CRAFT DESERVES CRAFT

A handmade brand needs a handmade-feeling site

Mass-market templates flatten a maker brand. This build keeps the warmth of the workshop: real product imagery, honest copy, and a store that feels like meeting the artisan.

Bourbon Barrel Artisan homepage
Bourbon Barrel Artisan website
Exact capture of a Bourbon Barrel Artisan detail page at 1440 pixels.
Exact capture of the Bourbon Barrel Artisan homepage at 1440 pixels.
HOW IT CAME TOGETHER

From first call to launch

01

Listen first

Every project starts with the business, not the template.

02

Design and build

A premium WordPress site styled to the brand and fast on every device.

03

Shoot the visuals

Photography and video by the same person who builds the site.

04

Launch and support

Live, optimized, and supported for the long haul.

PROJECT DETAILS

The nuts and bolts

What platform runs the store?

WordPress and WooCommerce, the same stack behind our biggest client stores.

Can a small maker afford this?

Yes. Maker builds are scoped to the business, not to an agency rate card.

Who writes the story?

We draft it together. The voice stays yours; we make it sell.

Do you photograph products?

Yes, studio product photography is one of our favorite parts of maker projects.

MAKERS, THIS IS YOUR SIGN

Put your craft in front of buyers.

Tell us what you make and we will build the store that does it justice.

LOUISVILLE, KENTUCKY + SOUTHERN INDIANA

Built in Louisville, for Louisville and Southern Indiana.

Shaun Wilson Designs is a one-person web design and WordPress development studio in Louisville, Kentucky, working with businesses across Louisville and Southern Indiana: small business websites, law firm websites, manufacturing websites, WooCommerce stores, custom WordPress plugins, website redesigns, WordPress recovery and ongoing maintenance. See more of the work in the project portfolio.

Connect With Us

Get in Touch - Let’s Sell Your Craft!

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